Seasonal Solutions to Drive Footfall
The second half of the calendar year is often a big season for businesses, with revenue at its peak. At Signs Express we understand the fast paced business environments you’re operating within which can make it tough to find time to stand out from the crowd and focus on seasonal campaigns. We’ve therefore put together some tips to help your campaigns work harder and smarter than ever before to ensure you have a great end to 2024!
Key events for quarter three and quarter four include:
- Halloween
- Bonfire Night
- Black Friday
- Christmas
- Boxing Day & January Sales
- New Year’s Eve
Festivities can make all the difference
A common question we get asked, is whether you should be merchandising your premises for these upcoming events – and the answer is always YES!
The festive season is a great opportunity to promote your brand in new and innovative ways that grabs the attention of your customers and makes your business memorable.
Attract attention with illuminated signs
Illuminated signage will become your ally as the nights draw in, offering the perfect signage solution, not only making your business stand out on a busy street but also adding a modern touch that adds appeal to your premises.
Benefits of Illuminated signage:
Visibility: Ensure your business stands out in the dark.
Modern Appeal: Give your premises a contemporary look and feel.
Safety: Well-lit areas feel more inviting and secure.
Read our complete guide to illuminated signage to find out more about illuminating your premises and the solutions we can offer.
Celebrate the season with eye catching window displays
Window displays and graphics are a great way to get noticed. Your window display is one of the first things people see when they pass by, enhancing curb appeal. Window displays and graphics can be used to promote sales and special offers, or simply to make a statement.
Ideas for Seasonal Window Displays:
Christmas: Add festive decorations such as presents, snowflakes, and twinkling lights.
Halloween: Incorporate black cats, witches’ brooms, and spooky elements.
General Festivities: Highlight seasonal offers or special deals with vibrant graphics.
For more information or inspiration on window graphics, read our complete guide.
Wall Graphics that Wow your Customers
Change your interior decor without the hassle with the help of our custom wall graphics! From fun branding to festive decals, reinforce your seasonal theme in an instant to create an inviting and aesthetically pleasing result.
Branding Opportunity: Extend your brand’s presence and messaging.
Seasonal Themes: Change your decor easily to match the season.
Customer Engagement: Create an engaging and visually appealing environment.
Want to find out more?
Plan Ahead
Now is the time to start thinking about promotions for each season, whether it's offering special deals during certain months, weeks, or days or whether it’s just a celebration of the season and you want your organisation to be part of the fun. Think about using a call-to-action for your displays to drive sales.
Promotional solutions such as exterior banners, street furniture, window graphics, pop-up displays, and posters are all impactful ways of advertising special events and offers making them cost-effective options for brand enhancement and to grab your customers attention.
Our team of experts are on hand to help you with anything from inspiration through to design and manufacture, everything we offer is bespoke and we’ll work with you in a consultative manner to ensure we find the right solution for you. Speak to your local Signs Express centre today for more information.
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